Lauren Atherton
Business type: Solo business owner
Niche: Nonprofit brand designer
Year: 2024–2025
Opportunity
Create a reliable lead source outside of referrals
Lauren was relying heavily on referrals. And, despite posting twice a week, she was not booking discovery calls from LinkedIn.
Solution
She joined my program Leads on LinkedIn
We optimized her LinkedIn profile to convert, built a follow-up list, and implemented relationship-oriented direct outreach.
Impact
She booked a discovery call a week, and had to slow down her outreach so her calendar wouldn't get too full.
She closed a five-figure deal thanks to a strategy we implemented.